If You Won't Play Along, I'll Play Alone

Overhead view of first vitrine. From left to right: A Curated Correspondence Printed screenshots. Dimensions variable. First Message Video Single channel video on iPad.  1 min, looped. 9.5” x 7.5”. The Phone call Audio file on iPod, retro ph

Overhead view of second vitrine. From left to right: Eating Pizza for Mark Single-channel video on flat panel and speakers. 7:15 min, looped. Dimensions variable. Rearranging the Pieces (Corner Piece) Printed screenshots of appropriated personal m

Installation views at the Carpenter Center for the Visual Arts, Cambridge, MA.

If You Won't Play Along, I'll Play Alone.
Video, sound, text installation on flat panel monitors, iPad, iPod, and printed screenshots in two vitrines.
Dimensions variable. 2012.

In If You Won’t Play Along, I’ll Play Alone, I perform the fictional position of Artist-in-Residence to Facebook for 6 months. Allowing real-time Facebook news to propel the narrative arc, I appropriate the language of the company and turn it back upon itself. Throughout the course of the project, I was always doing things for Mark Zuckerberg – across video status updates, proposals via Facebook message, phone calls – an exaggeration of what all Facebook users do for the company by partaking in the interface. The project is installed as the remnants of my relationship with Mark across two vitrines.